GOFY& is a series dedicated to showcasing the diverse talents of South East Asian artists through partnerships with lifestyle brands.

Through exhibitions, collaborative merchandise collections and more, GOFY& is a platform for emerging SEA artists to connect with broader audiences by infusing art into everyday life. 

Custom Illustration

Melting Thresholds (GOFY& Sweet Cheeks)

Step into a realm where imagination and creativity dissolve boundaries as GOFY& presents Melting Thresholds. Featuring works by four South East Asian artists: Shu, Nina Sach, Money Wang, and Jaeyyelle, the exhibition invites you to explore the liminal spaces between reality and the surreal, uncovering the transformative power of dreams and the infinite possibilities they inspire.

The exhibition ran from 17 May – 14 September 2025

Location: @sweetcheeks.sg

Supported by: Objects of Comfort, Riau Candle Co.
Art Prints Partner: Brilliant Prints Singapore
Hotel Partner: Naumi Hotel Singapore
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GOFY& Draft Land Singapore

Crossfade

Crossfade is a vibrant celebration of cultural fusion, featuring the works of three emerging Indonesian visual artists: Cokorda Martin, Refli, and Yoel Kristiandi.
The exhibition delved into the intricate interplay between tradition and modernity, Indonesian and Chinese influences, and the playful intersection of diverse creative expressions.
The exhibition ran from 7 Oct – 22 Dec 2024
Location: @draftlandsg
Supported by: Embassy of the Republic of Indonesia in Singapore, Citilink Indonesia and Garuda Indonesia
Art Prints Partner: Brilliant Prints Singapore
Hotel Partner: Naumi Hotel Singapore
→ View the artwork collection

GOFY& juice

Housewarming

Housewarming features Charmaine Tan, Jill Tran and PRAWR, three artists hailing from various parts of South East Asia.
The exhibition united the artists’ personal dreams for a home, a reenacted sanctuary situated within the newly-opened doors of The Studio by JUICE, a homegrown wine bar.
The exhibition ran from 8 June – 4 Aug 2024
Location: @thestudio.byjuice
Art Prints Partner: Brilliant Prints Singapore
→ View the artwork collection